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Online Business Opportunities >> Get-Paid-To Related Programs Section >> What is the key to a successful PTC?
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Message started by SolidSnake on 1st Apr, 2013 at 1:23pm

Title: What is the key to a successful PTC?
Post by SolidSnake on 1st Apr, 2013 at 1:23pm
So, after watching so many PTC programs come and go, very few succeed and almost all of them fail,
this is gonna be a long discussion on what makes a PTC program successful. In this thread we're gonna
discuss most of the problems that can occur, factors that play a huge part on a PTC's stability, and what
should a site owner keep in mind BEFORE deciding to open a new PTC program.

There are some very experienced promoters, owners and members here sharing their opinions so this thread
is gonna be helpful for practically anyone interested in participating in this risky industry.

We hope new comers get the help they definitely need in order to avoid scams and prevent heavy losses after
reading this thread. At any case do not hesitate to ask any questions you have regarding PTCs, express your
personal opinions, doubts, and also fresh ideas to be discussed.

Best of luck on your online business everyone!

Title: Re: What happened to CashClixs.com
Post by moneymarketing on 31st Mar, 2013 at 10:44pm

SolidSnake wrote on 31st Mar, 2013 at 12:33pm:
It is really sad, to see this industry failing all the time venkat.. I agree with you here.
After so many years, we now know that there are a lot of honest people online wiling to click ads daily,
and also many experienced ones that are wiling to invest and promote a program successfully.

All these programs need is good planning and stability.. but there are always so many important factors
to consider that usually one unexpected issue is enough to make them fail.. But also the willingness of
the admin plays a big part on how these issues will be dealt with..

So, what should we do..

I think I'll open a very interesting discussion based on this question later this evening as I've got to go right now.


As I said to Dan in a private email, when I learned that these sites were losing money on every click and losing big time money on premium members clicks, I knew right there that this was a problem.

What people need to do is bring in a format that has them at least breaking even on everything on the site and not depend on banner sales to bail them out.

Maybe sites should look at paying a commission on everything so they can then charge a lower rate on some things and pay a lower rate on clicks. Instead of being greedy and letting people make a commission on only a couple of site functions maybe they should give people more incentive to promote by making them more a participant in the earnings. Another idea that wouldn't be too bad is to pay a revenue share model so that when the site makes money, the member makes money. If they are upgraded, they make more money and for each active referral they have they make even more money


And I have never understood the idea of limiting the number of referrals. I don't care if people don't like it but it is just common sense that some people have the gift and resources to promote while others don't. When I see a site saying to me that I can only bring in 25 referrals (which I could do with one ad run) and those referrals are only going to make me a couple bucks, where is my incentive to promote. I know that it is a numbers game and the more referrals you bring in the better the chance you will make money

I'm not going to mention names but I am a affiliate at two site:

Site A I have been a member of for close to six months. I'm 'allowed' to have 276 referrals by now but I have 50. I had more but they were scrubbed by the system due to inactivity(Another issue I disagree with)

I ha been  member of site B for two months. I already have 176 referrals and I am allowed to have an unlimited number. I have put this site into my advertising stream and am getting a few referrals every day. Site A I will only advertise when I have nothing else to put up which is practically never.

The point is, I have no incentive to advertise site A and every incentive to advertise site B.  [smiley=sad.gif]

Title: Re: What happened to CashClixs.com
Post by ruicarlov on 1st Apr, 2013 at 11:55am
I think the lesson I've been learning from these last two sites (PTCbox and CashClixs) is that it's way too much risky to bet in new sites. Lots of problems can happen: paypal limitation, host problems..... There's s strong need for bakcup plans.

That's what separates the sucessful sites from the ones that fail. Paypal troubles can happen to everyone. But Neobux and CashNhits, for example, went through it and survived. They didn't keep all their money in the paypal balance and thus were able to keep things going through the worst part.

I'm not sure which site that was hit with some hosting problem, but I remember seeing something about migration to  another host when sh*t happened.

The point is, only the sites that are ready to adapt to these situations have a higher chance of survival. Which means I'll probably stick to sites that have been online for more than an year. It's more likely that they've built some experience dealing with issues like these.

Title: Re: What is the key to a successful PTC?
Post by moneymarketing on 1st Apr, 2013 at 5:36pm
I liken the new sites to penny stocks. They carry more risk than the established companies because they haven't gone through the business trials.

I am much more likely to trust a site that has over 50,000 members and has been around for a few years than a new start up

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 1st Apr, 2013 at 6:12pm
Coming right after the PTCbox fiasco, I though StillSleeping had things better planned. Pherhaps that was naive of me.
Well, at the very least I didn't think something would happen so soon. I mean, the site started when? December/January? I decided to invest in a 6-month membership and some advertising to see how things went. I expected to recover my investment after 3-4 months. I was just about finished expanding my downline and was starting to reap some profits. Then things went downhill at the very worst moment possible. I had almost no time to recover my investmentat all, resulting in a $200 loss. Ouch.

This just comes to show me that making sensible coments PTC site does not mean you make a sucessful PTC owner.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 1st Apr, 2013 at 7:38pm

ruicarlov wrote on 1st Apr, 2013 at 6:12pm:
Coming right after the PTCbox fiasco, I though StillSleeping had things better planned. Pherhaps that was naive of me.
Well, at the very least I didn't think something would happen so soon. I mean, the site started when? December/January? I decided to invest in a 6-month membership and some advertising to see how things went. I expected to recover my investment after 3-4 months. I was just about finished expanding my downline and was starting to reap some profits. Then things went downhill at the very worst moment possible. I had almost no time to recover my investmentat all, resulting in a $200 loss. Ouch.

This just comes to show me that making sensible coments PTC site does not mean you make a sucessful PTC owner.


I also invested in premium membership for 3 months but I managed to get back those expenses even with some small profit..
But if we include promoting costs and ads I purchased on cashclixs that have not been delivered yet I'm also in a big time loss.

However StillSleeping supported me greatly with advertising this forum since the very beginning so I don't really feel
like I've lost much.. If I was to pay for all the traffic I've received from him, the amount would climb higher than all
of my investments there put together.. the site was still at the very beginning.. so even from the scamming side it
would make no sense closing it this fast.. and I really don't thing it was planned by him.. It only saddens me that he
didn't even drop by to give us a brief explanation.. We all fail from time to time as this is a very unstable industry..
The worst thing is not really to fail.. but to disappear without a word. If he tells us what went wrong, at least we'll
all learn something from it..

As for the host shutting down his account, this is something that one have to research a lot before opening a site.
There are specific hosts that specialize in PTC hosting as most of the usual hosts have a "we hate PTCs" policy
just like free ones (blogspot, weebly etc). Before opening PTCBox.Me at maderite hosting, I had sent support requests
to almost any famous hosting site, asking them what is their policy against sites related to PTCs and how they
will handle it if I drive excessive traffic to my site through PTCs. Some suggested that I would rent a dedicated server
or some even that they don't accept investment or paid-to sites content.

And we know that there should always be a backup plan.. when it comes to payment processors or hosts..
It's almost been a week since the site is down. Most server transfers last less than 72 hours so if backups were
kept frequently enough, I'm sorry to say that the site should have already been up and running.. in order to avoid loss of trust.

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 1st Apr, 2013 at 9:42pm

SolidSnake wrote on 1st Apr, 2013 at 7:38pm:
However StillSleeping supported me greatly with advertising this forum since the very beginning so I don't really feel
like I've lost much.. If I was to pay for all the traffic I've received from him, the amount would climb higher than all
of my investments there put together.. the site was still at the very beginning.. so even from the scamming side it
would make no sense closing it this fast.. and I really don't thing it was planned by him.. It only saddens me that he
didn't even drop by to give us a brief explanation.. We all fail from time to time as this is a very unstable industry..
The worst thing is not really to fail.. but to disappear without a word. If he tells us what went wrong, at least we'll
all learn something from it..


Please don't misunderstand me. I'm not saying StillSleeping is a scammer, just like I don't believe PTCbox's admin was a scammer either. All I'm saying is that they lacked the necessary precautions one should have in a risky business such as this.
That and the silence that followed the falls. Even a 'mea culpa' would be something.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 1st Apr, 2013 at 9:52pm

ruicarlov wrote on 1st Apr, 2013 at 9:42pm:
Please don't misunderstand me. I'm not saying StillSleeping is a scammer, just like I don't believe PTCbox's admin was a scammer either. All I'm saying is that they lacked the necessary precautions one should have in a risky business such as this.
That and the silence that followed the falls. Even a 'mea culpa' would be something.


Actually, we are saying the exact same thing for both of them.. :)
I never said they did.. I just said that it would make no sense if they did..

Title: Re: What is the key to a successful PTC?
Post by dansbanners on 2nd Apr, 2013 at 12:15am
I think it could also be a question of that maybe there's just way too many "CashClixs" like programs out there. That in order for a program to succeed it'll help if they have something "unique". Otherwise, there'd be too much competition among programs that are too similar and all. Sometime one has to ask oneself "what's different or unique about this program?" or "Is it something new", etc. IMHO.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 2nd Apr, 2013 at 2:28am
Here are some of my thoughts regarding a "stable" PTC model..

1.Rates
A good start for building a successful PTC in my opinion is deciding the prices/paying rates correctly from the start,
and always keep them stable. We can't promise $0.02 to a member for each click and even more from their referrals
when we only get less than $0.01 from advertisers.. It simply cannot work this way, sooner or later when thousands
of members upgrade and click they will overflow their earnings up to a level that the site won't be able to handle.

2.Discounts
Owners should be very careful with discounts on bigger PTC packages as such offers de-stabilize a PTC site.
Offering the same clicks at lower prices is gonna make the site unstable as advertisers populate the site.
A better idea would be to offer non-incentive advertising along with the clicks which is also expensive and
effective most of the times. Best of all it is completely cost-free for the site so it doesn't affect its stability.

3.Traffic-Advertisers Relation
Moreover, something else that owners should always keep in mind is that advertisers (besides close supporters) only
come after the site's traffic is high enough to make advertising worthwhile. So this is an endless loop.. but traffic has
to be there first and that's initially admin's cost :

Site Traffic => leading to => Adverisers => leading to => more Site Traffic => more Advertisers => ... etc.

Advertisers lead to more site traffic because purchasing PTC ads, will attract more members that will want to click them.
And more active members will also attract more advertisers..

4.Advertisements Prices
However a good point is the expense for the advertiser. Think about it.. how much would you be willing to pay per click?
Of course it depends on the visitor's value.. so keeping in mind that $0.01 per click equals to $10 for 1000 visitors..
It is rather expensive..  The only case I would pay for that is if I was sure that the traffic quality would be amazing,
for example if the visitor was forced to stay focused on my site for etc. 2 minutes.. so that he'd get to actually read
the content of my advertisement in order to move on to an action like joining something I advertise.

5.Advertisements Quality
3 second ads, 5 second ads even 10 and 15 second ads are almost useless in my opinion even if they lead to some good
results. Of course we can't expect anyone to be forced to stay focused on our advertisement for 5 minutes but 1 or 2
would be fine at some cases. After all it is the members' time that matters and the advertiser wishes to purchase not
just the visit.. So in my opinion, in order to make a PTC ad package more attractive to an advertiser should be to
improve its quality, not just to drop the price.. as it won't help much with the actual results.

These are only some of the points that I'd like to cover for now.
I'll include proper motivation and referral rates at a later post..

Title: Re: What is the key to a successful PTC?
Post by dansbanners on 2nd Apr, 2013 at 4:26pm

SolidSnake wrote on 2nd Apr, 2013 at 2:28am:
Here are some of my thoughts regarding a "stable" PTC model..

Ok, then what? And are you talking from an owner's or member's perspective?


Title: Re: What is the key to a successful PTC?
Post by venkat on 2nd Apr, 2013 at 7:06pm
@SolidSnake..
Though I agree with your views, I feel that we need more of them. Just one or two sites may not make a big difference.

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 2nd Apr, 2013 at 9:05pm

dansbanners wrote on 2nd Apr, 2013 at 4:26pm:
Ok, then what? And are you talking from an owner's or member's perspective?



To me it seems like it's both. I mean, all members want a site that will stick around. If not, what's the point of building our downlines? If the site is not sustainable, then it's no good for members nor the owner.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 2nd Apr, 2013 at 9:36pm

dansbanners wrote on 2nd Apr, 2013 at 4:26pm:
Ok, then what? And are you talking from an owner's or member's perspective?


It doesn't matter much.. I'm just sharing my ideas..
So far I've been a member and advertiser, and it's not in my present plans to change that...

However I'm trying to be objective and see things out of the "member" - "owner" frames.
A good PTC program has to benefit not only members and the owner, but also the advertisers as well.
Everyone has to be happy in order for such a business relationship to succeed.

So, feel free to express your thoughts on the subject.  :)

Title: Re: What is the key to a successful PTC?
Post by dansbanners on 2nd Apr, 2013 at 11:56pm

ruicarlov wrote on 2nd Apr, 2013 at 9:05pm:
To me it seems like it's both. I mean, all members want a site that will stick around. If not, what's the point of building our downlines? If the site is not sustainable, then it's no good for members nor the owner.

Good point. That's one reason why I have some qualms about all those one referral level PTC's. Cause in that case the downline could only move sideways and not downwards onto the 2nd, 3rd, 4th level, etc...   

Title: Re: What is the key to a successful PTC?
Post by dansbanners on 3rd Apr, 2013 at 12:00am

SolidSnake wrote on 2nd Apr, 2013 at 9:36pm:
It doesn't matter much.. I'm just sharing my ideas..
So far I've been a member and advertiser, and it's not in my present plans to change that...

However I'm trying to be objective and see things out of the "member" - "owner" frames.
A good PTC program has to benefit not only members and the owner, but also the advertisers as well.
Everyone has to be happy in order for such a business relationship to succeed.

So, feel free to express your thoughts on the subject.  :)

There also comes a point whereas I'd like something more concrete to eventually come out from the discussions in the forum. Just saying. Hopefully we have some potential with Refban.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 3rd Apr, 2013 at 1:42am

dansbanners wrote on 3rd Apr, 2013 at 12:00am:
There also comes a point whereas I'd like something more concrete to eventually come out from the discussions in the forum. Just saying. Hopefully we have some potential with Refban.


Something we could also do is help each other is by targeting campaigns to a specific PTC while promoting it at the same time.
Etc. : Linkgrand is an old and sustainable PTC that has proven to be stable over time and it's simply based on some points I
mention in that long post above.. it doesn't offer more than it earns, though it suffers by being expensive and has very few ads.

However if we all purchased ads at the same time so that it would have let's say 5-10 available, while we promote it at the
same time.. new comers would have more ads to click so we'd get more potential referrals. But it is too expensive for the
visitor's quality it offers, so it's probably a bad choice. Well, that's just an example of team work.

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 3rd Apr, 2013 at 2:11pm
So you mean something like PTCbox's 1st day of the month?
Well, the personal clicks were quite big there. It would be hard to find an equivalent place to do it. And yeah, the price/quality of the traffic is important.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 3rd Apr, 2013 at 3:08pm

ruicarlov wrote on 3rd Apr, 2013 at 2:11pm:
So you mean something like PTCbox's 1st day of the month?
Well, the personal clicks were quite big there. It would be hard to find an equivalent place to do it. And yeah, the price/quality of the traffic is important.


Something like that only the purpose will not be to click more ads.. but to attract more referrals on our campaigns.

Title: Re: What is the key to a successful PTC?
Post by dansbanners on 3rd Apr, 2013 at 3:45pm
That's another thing about a new program, particularly a new PTC. Is that they are also going to have to put up with the challenge of competing with other already well established similar programs that has been around for years.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 3rd Apr, 2013 at 4:00pm
Old PTCs of course attract advertisers more and have better prices but new PTCs could offer more and improve the quality
of their advertising to compete. However the vantage point of new programs will always be the ability to get many referrals
easily and at much better prices and rates than the old ones. Why spend $10 to get (if you're lucky enough) one referral for
neobux that might also give up soon, when you can get 30 refs for a new PTC at the same price that might even be paying more?

Title: Re: What is the key to a successful PTC?
Post by dansbanners on 4th Apr, 2013 at 12:29am

SolidSnake wrote on 3rd Apr, 2013 at 4:00pm:
Old PTCs of course attract advertisers more and have better prices but new PTCs could offer more and improve the quality
of their advertising to compete. However the vantage point of new programs will always be the ability to get many referrals
easily and at much better prices and rates than the old ones. Why spend $10 to get (if you're lucky enough) one referral for
neobux that might also give up soon, when you can get 30 refs for a new PTC at the same price that might even be paying more?

Yes, but it's also a question of is the new program unique? Does it offer something different? I think that's one reason why PTCBox shot off like the way it did in the beginning cause it was unique. Unlike some of the other new PTC's which was just like "tons of other similar bux like" programs out there. IMHO.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 4th Apr, 2013 at 1:34am

dansbanners wrote on 4th Apr, 2013 at 12:29am:
Yes, but it's also a question of is the new program unique? Does it offer something different? I think that's one reason why PTCBox shot off like the way it did in the beginning cause it was unique. Unlike some of the other new PTC's which was just like "tons of other similar bux like" programs out there. IMHO.


Yep, it's good to have some unique features as long as they don't affect the site's stability..
After all of this I think PTC ads should have a standard stable rule never to be broken..
Unique features can vary from non-incentive advertising such as banners, text ads, clixgrid, games, free refs etc...
But they should never mess with the PTC rates.. am I wrong?

Title: Re: What is the key to a successful PTC?
Post by moneymarketing on 4th Apr, 2013 at 8:26am
Another thing new sites should be incorporating is a points or credits system in their ads. This is a way to ramp up activity without having to pay out cash. As an advertiser, I don't care if I'm paying for my ads with points or cash as long as I can have a vibrant market in which to plug my ads.

The nice thing about a credit market too is that it can be non-profit. I think it is very important for a site to have a large element of non profitability. If the members see that they are working entirely for themselves in some areas, then they will be more inclined to work and thus raise the volume of the site.

Dan has talked about many of the sites only paying single levels. I think this is entirely the fault of Paypal and their onerous rules. Sites can get around it but they need a lot of cash flow clout to do it. I think this is why clixsense was able to keep somewhat of a multi level format.

I think though that a points system could get around this rule. By giving points on many levels instead of cash you can go down a few levels which helps us to benefit from our teams and encourages us to build a team

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 4th Apr, 2013 at 1:48pm
The points system is also a good idea only without the ability to convert it to cash..
If the user is able to convert points to cash that he can eventually cashout it could affect the site's stability.
I would only recommend convert points to non-incentive advertising or clicks that would only earn the member points, not cash.

So what do you guys think it would be some good member-referral earning rates/advertiser cost?
In my opinion I think the following system could work fine ...

Cost of PTC ads for the advertiser :

1. $0.01 per click - $10 per 1000 visitors (2 minutes ad) + some kind of non-incentive advertising
2. $0.005 per click - $5 per 1000 visitors (1 minute ad) + some kind of non-incentive advertising

Earning rate for members :

1. $0.005 per personal click - (2 minutes ad)
2. $0.002 per personal click - (1 minute ad)

Earning rate for members from referrals (1 level only) :

1. $0.004 per referral click - (2 minutes ad)
2. $0.002 per referral click - (1 minute ad)

Earning rate for the site owner from members without upline :

1. $0.005 per click sold - (2 minutes ad)
2. $0.003 per click sold - (1 minute ad)

Earning rate for the site owner from members with upline:

1. $0.001 per click sold - (2 minutes ad)
2. $0.001 per click sold - (1 minute ad)

Notes :
1. Fees - I'm not sure how much the PayPal/Payza fees are when you sell advertising. Could someone enlighten us on this?
2. There could be some kind of rule on clicking ads to earn from your referrals maybe some fixed point ads.
3. I haven't included upgrades here.. this is for an upgrade free site. However an idea would be to keep the referral
earnings locked to free members because not everyone is interested in referring so promoters could upgrade their
membership to unlock it. Also there could be a visible table with the potential earnings "if" a member was upgraded.

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 4th Apr, 2013 at 4:45pm
A member earning $0.002 for seing a 1-minute ad? Considering the current offer in the PTC world, I think it wouldn't be very popular among members.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 4th Apr, 2013 at 4:57pm

ruicarlov wrote on 4th Apr, 2013 at 4:45pm:
A member earning $0.002 for seing a 1-minute ad? Considering the current offer in the PTC world, I think it wouldn't be very popular among members.


You could be right about that but if a program proves to be stable over time eventually it won't matter much..
Advertisers would appreciate it too.. and that's a good thing.. I wouldn't mind clicking like that for myself if that's
what I have to do in order to earn from my refs.

By the way I came up with one more idea.. Something like an "unhook upline upgrade".
If a member wishes to earn double for his own clicks he could pay a fee like $1 directly to his upline and unhook
himself for let's say 3 months. His upline will be happy to get that instantly instead of waiting for his referral to
click for 3 months to get that amount. Then by "unhooking" for this period he could be able to earn double from
his own clicks by keeping what would go otherwise to his upline. This way the system would not be affected in
matters of stability and the member has the potential to earn more provided there are a couple of ads to click.

The tougher challenge as always would be the advertisers but the quality and the extra gifts included could help.
Maybe some interesting promos too.. Just throwing out ideas.. :)

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 5th Apr, 2013 at 4:19pm
That's an interesting concept, but it has one flaw.
People don't mind joining as other people's referrals since their personal earning rates are not affected by the existence of a sponsor.
If having an upline means lower earnings, then people would try to join without clicking a referral link.
That would be bad for getting referrals in that site.

Unless, of course, that it was required to having had an upline before. Meaning members without upline wouldn't be able to receive double from their hits. But that would also be unfair for members who ended up there by chance.
So maybe it could use a system like in Downlinerefs of Getref, where upgraded members get randomly awarded unreferred members. That way the unhook would be available to everyone and wouldn't hinder getting referrals.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 5th Apr, 2013 at 7:26pm

ruicarlov wrote on 5th Apr, 2013 at 4:19pm:
That's an interesting concept, but it has one flaw.
People don't mind joining as other people's referrals since their personal earning rates are not affected by the existence of a sponsor.
If having an upline means lower earnings, then people would try to join without clicking a referral link.
That would be bad for getting referrals in that site.

Unless, of course, that it was required to having had an upline before. Meaning members without upline wouldn't be able to receive double from their hits. But that would also be unfair for members who ended up there by chance.
So maybe it could use a system like in Downlinerefs of Getref, where upgraded members get randomly awarded unreferred members. That way the unhook would be available to everyone and wouldn't hinder getting referrals.


Well, if someone joins as un-referred then the admin is their referrer.. so they still have uplilne only this time the $1 fee
would go directly to the site.. improving site stability instead of ruining it like in other sites. Either way it would be
increased personal earnings upgrade for everyone so it should work just like normal upgrades only it won't affect the
site's stability.

This used to cost $5 for a year in PTCBox.. However $5 would be an earnings killer to members if the site has less than
5 ads average daily available so it could cost something like $3/year which is easier to achieve. It all depends on advertisers.
Maybe the 2 minute ads could be available only to upgraded members so that the advertiser gets even more attracted in
purchasing that pack. That could also improve stability because of the fact that members would have to upgrade in order
to get them too and that would also improve referral earnings in matters of speed.
It gets complicated though..  :P

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 5th Apr, 2013 at 9:11pm

SolidSnake wrote on 5th Apr, 2013 at 7:26pm:
It gets complicated though..  :P


PTC business in a nutshell....  8-)

As for me, ads available only for Premium members have always been a mixed bag, even from the advertiser's point of view. While targeting it to premium members means traffic with higher quality, the drawback is that it's exposed to a lot less members. I don't know any numbers, but the percentage of premium members in sites is usually small, right?
So it would be a restrict group of people watching my ad again and again. I guess it all depends on the type of ad you're promoting. For getting referrals it's suboptimal, but maybe for a sales-only type of site...

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 5th Apr, 2013 at 11:48pm
Well yes, I actually never liked "premium only" ads and stuff as an advertiser..
Let's leave that out.. :)

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 4th Oct, 2013 at 4:10pm
After a lot of conversations I now feel offering bonus non incentive advertising is a must for any PTC ad pack.
This highly affects the appealing of the ad packs to advertisers and therefore the stability of the site.

What do you think would be good ideas as bonus advertising on a PTC pack?

etc. if the maximum expense of a standard ad (30 seconds / 1 minute) is :

$0.01 to upline + $0.01 to downline = $0.02 per click = $20 per 1000 clicks.

(That's not extreme.. it's neobux's price)

What could make such an ad pack interesting?

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 4th Oct, 2013 at 4:27pm
It's a bit extreme. Neobux actually costs 20% less ($16 per 1000 clicks) and has the bonus of 9000 Adprize views.

As for the bonus advertising, I believe that's hard to value, since it depends of the site's membercount. If a 1000 member and 10000 member site both offer 20000 banner impressions, obviously the second offer has more value, since there's a higher chance of reaching an interested person if the public is larger.

However, if it's something like a PPC ad (like adhitz or yougetprofit banner advertising) then it's easier to put a "price tag" on it.

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 4th Oct, 2013 at 4:55pm
Oh, sorry I didn't notice the price drop.. this affects stability though so let's just use the $10 margin.

$0.01 to upline + $0.01 to downline = $0.02 / click = $10 per 500 clicks.

In Neobux the cost is $10 and the bonus is 4500 adprize views.
In ClixSense the cost is $9.50 and there is no bonus included.
I think NerdBux is also at $9.50 without a bonus.

Banner Advertising is a fine bonus and if the site is still growing there is still the benefit of repeated exposure until the impressions run out. Even in major sites a lot of repeating is happening because not every one is online at the same time
plus there are usually more things to do on the site so the same members keep browsing and viewing banners often.

Extra non incentive grid advertising is also a good bonus to offer. However I feel neobux's adprize is somewhat wrong
because it offers that "next page" button. I've found myself more times reading a site's content when I have to click
close and then open another ad in new window. It kinda quantizes the process helping me to give specific attention
to each loading ad. In neobux it's much simpler to just click next page and complete the daily chances and I feel that
reduces the ad's importance to the viewer. Watching each ad as a separate process feels more effective than watching
them in a row as a chain or list.

Title: Re: What is the key to a successful PTC?
Post by ruicarlov on 4th Oct, 2013 at 5:34pm
Multiple banner exposure is fine and all, but there must be a minimum threshold of different members watching it to be worth it. I do agree that grid advertising would be interesting.

Title: Re: What is the key to a successful PTC?
Post by moneymarketing on 4th Oct, 2013 at 6:06pm

SolidSnake wrote on 4th Oct, 2013 at 4:10pm:
After a lot of conversations I now feel offering bonus non incentive advertising is a must for any PTC ad pack.
This highly affects the appealing of the ad packs to advertisers and therefore the stability of the site.

What do you think would be good ideas as bonus advertising on a PTC pack?

etc. if the maximum expense of a standard ad (30 seconds / 1 minute) is :

$0.01 to upline + $0.01 to downline = $0.02 per click = $20 per 1000 clicks.

(That's not extreme.. it's neobux's price)

What could make such an ad pack interesting?


I think the chance at free ad credits could be helpful.

edit: my reasoning being it will keep ads recycling through the system and thus keep activity levels high

Title: Re: What is the key to a successful PTC?
Post by moneymarketing on 4th Oct, 2013 at 6:14pm

ruicarlov wrote on 4th Oct, 2013 at 5:34pm:
Multiple banner exposure is fine and all, but there must be a minimum threshold of different members watching it to be worth it. I do agree that grid advertising would be interesting.


Though having a site with 1000 members that puts their banners on the front page is probably better than one that only advertises internally to the 100K. It all depends on how much the site is advertised though but that outside traffic is very important in banner advertising

Title: Re: What is the key to a successful PTC?
Post by moneymarketing on 4th Oct, 2013 at 6:31pm

SolidSnake wrote on 4th Oct, 2013 at 4:55pm:
In Neobux the cost is $10 and the bonus is 4500 adprize views.
In ClixSense the cost is $9.50 and there is no bonus included.
I think NerdBux is also at $9.50 without a bonus.



Don't forget they also offer the ads on the 'ads today' page. That is actually a key part of my targeting and why I prefer to buy in bulk. The bigger the campaign, then the longer it takes to run on the site and thus the more 'free' clickers you get.

On my last two hits4pay ads at clixsense I bought:

50K ads and received 2434 free clicks from the 'ads today' page
100K ads and received 6443 free clicks

All else was equal because it was the same ad, it was just renewed and it stayed on the free ads page a lot longer.

The best part of the free ad clicks is that those members are truly voluntary clicks. There is no incentive whatsoever so they are genuinely interested in the ad, thus the sign up rate from the clicks is also higher

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 4th Oct, 2013 at 8:46pm
Where can I find this "ads today" page? I don't see anything like that..  :-?

Title: Re: What is the key to a successful PTC?
Post by moneymarketing on 5th Oct, 2013 at 2:09pm

SolidSnake wrote on 4th Oct, 2013 at 8:46pm:
Where can I find this "ads today" page? I don't see anything like that..  :-?


You know how when you are not signed in and you click the view ads page? They will show you a sample of ads that were listed within the last 24 hours. A lot of people will go to that page when they are checking out the site to see if they have very much activity(I know I do, it is usually the second thing I check after ad prices). That space is like a free text ad bonus for us. If you can write a catchy text ad there, you can bring in a lot of extra clicks    8-)

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 5th Oct, 2013 at 7:47pm

moneymarketing wrote on 5th Oct, 2013 at 2:09pm:
You know how when you are not signed in and you click the view ads page? They will show you a sample of ads that were listed within the last 24 hours. A lot of people will go to that page when they are checking out the site to see if they have very much activity(I know I do, it is usually the second thing I check after ad prices). That space is like a free text ad bonus for us. If you can write a catchy text ad there, you can bring in a lot of extra clicks    8-)

Hmm.. so that's an interesting bonus feature for a ptc as well.. showing expire ads (text style) on the public ads page for some time. Not bad!

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 19th Sep, 2014 at 2:03pm
Based on our work on PaidVerts there is another thing that seems to be rather interesting and making a PTC more interesting:

Rewarding the best clickers with bonus ads to click!
(This could also be expanded with other bonuses of course..)

Something I can also think of, is adding some unreferred members as bonus referrals to the best clickers.

Since offering rented referrals can be a source of abuse for admins, using the unreferred members as a bonus to the most active members, instead of simply renting them for profit could improve the admin's image and respect, plus increase the member's feeling of worthiness.

Who knows maybe by collecting good ideas we will one day inspire someone (or be able to do it ourselves) to run an actual PTC that would be stable and profitable and offer a reliable long term advertising option.. kinda like what most (if not all) PTCs are not. :)

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 2nd Feb, 2017 at 9:40pm
Here's something I'd like to break down once again in a more "Forcing vs Motivating" way.. Maybe one day I'll collect all these points in a blog/wiki or something.. :)

The Importance of Categorizing Your Members

One of the biggest mistakes admins do is to think of all members as 1 large group and mixing features each one needs with the ones that they most of the times don't..

If they don't separate them in groups based on what each one needs, it's impossible to target them all at once.. I believe it's one of the reasons PTCs don't go usually go too far.. Here are some examples:

Clicking requirement to earn from referrals: Affects ONLY those with referrals.. the typical random clicker is not affected so this won't force him to increase his activity at all.. the shareholder with no referrals will also not be affected by this rule. So it only makes life harder for the one that has referrals, and that should be the one benefiting from other people's clicking activity.. and normally he ends up doing more work to earn the same from his referrals. The only case he will benefit is by having a referral that also refers which is also rare.

Clicking requirement to earn from shares: Affects ONLY the shareholders.. now this group is the one consisting of investors. People that decide to invest money on an opportunity in order to see it grow and get profit after hiting their ROI. If they only have shares without referrals the clicking requirement is purely a burden for them.. (I'm not talking about clicking out of interest in the advertised content.. it's just the force to do so even if they don't want to). Again simple clickers are not affected at all by this rule..

Clicking requirement to cashout: Affects people that cashout.. mostly shareholders and large scale promoters/people renting refs as they are the ones that tend to regularly cashout. Once again simple clickers are very little affected by this rule as they are only able to cashout after months of clicking and there's no need to force them as they will already click to earn. It's why they join after all.

So, as you see none of these rules will be motivational for the masses that join the site purely to click and earn from their own clicks.
Not to mention that all the above rules promote activity through force and may be discouraging for everyone. A positive emotion is always way more powerful than the negative approach.

Next post will hold some practical ideas..

Title: Re: What is the key to a successful PTC?
Post by SolidSnake on 2nd Feb, 2017 at 9:58pm
...now let's turn the attention to the basics of motivation...

Positive Emotion vs Forceful Activity

So what would motivate these masses in a PTC sites?

It's not hard to figure it out.. Freebies like free stuff! That may translate to activity bonuses, prizes, competitions etc. Nothing motivates a clicker more than making him feel his clicks are actually rewarded and his activity is worth it.

Most of the times, clicking for $0.001 or less will not keep a person active for long, until he figures out it's not worth the pain. And not everyone is ready to invest online, even when we are talking about micro values. They are here to work and earn after all aren't they?

Many are really poor people that need a job. Some are just people browsing the web and were curious enough to check if it is really possible to earn money through the internet.. So what's best than offer them what they want? They will be willing to spend some time in order to earn. Clicking is easy.. so why not?

So, a simple way to motivate that freebie group is to add simple clicking activity bonuses WITHOUT the investing requirements..
They don't necessary have to be big.. etc a $0.10 bonus every 200 clicks would be sufficient to get many clicking happily.. and still cost very little to the site.

Also a top 10 clickers list with bonuses would be a cool idea to get people into clicking a lot more ads daily.
Top 10 contests worked amazingly good in Bucks247 in the past. People like to stand out of the masses due to something they do, so that's a good feature to have.

Another interesting prize would be some bonus rented referrals for clicking goals. This would also help people to familiarize with the RR system, get more interested in it and potentially plan and invest small amounts to keep them and eventually progress to one of the investor groups.

If the average clickers are happy, then their uplines will also be happy and invest more on the site through renting or referring..
This way the site will also earn more and big time investors will also notice that the site is healthy enough to invest in.

So it's a positive process for everyone.

As for investors occasional promos and contests have already proved to be very successful and motivational for them.

Improving the overall quality of service (reduced pending payment queues, catchy design without abuse of advertising space, good promotional tools, active admin, etc.) is also a way to make a site more attractive.

Referrers would be further motivated by referring contests and bonuses, apart from the increased clicking activity of the masses above.

If a site succeeds in motivating the average Joe of clickers, it will be easier to motivate the rest of the upper groups, which is why I keep suggesting that the focus should be on them.

What do you think..?  :)

Title: Re: What is the key to a successful PTC?
Post by oldbuddy on 23rd Jun, 2019 at 4:39am
I quit Neobux years ago for low pay as they got more and more greedy. Now I use Fusioncash which is like a PTC only better paying. I click surveys that pay me even if I get disqualified, so it goes just about as fast as clicking an ad and waiting for a timer, only I can make $2 a day. The only problem is it's USA or Canada only.

Title: Re: What is the key to a successful PTC?
Post by dansbanners on 23rd Jun, 2019 at 4:27pm

oldbuddy wrote on 23rd Jun, 2019 at 4:39am:
I quit Neobux years ago for low pay as they got more and more greedy. Now I use Fusioncash which is like a PTC only better paying. I click surveys that pay me even if I get disqualified, so it goes just about as fast as clicking an ad and waiting for a timer, only I can make $2 a day. The only problem is it's USA or Canada only.

I'm in your downline. Just got paid $25 the other day.

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